As Jeffrey Dunn, a former Coca-Cola executive, tells Moss of the highly sugared beverage he used to sell: “It’s not like there’s a smoking gun. We already know that its title subjects exist andare bad for us. “Salt Sugar Fat” is not “Pink Slime: The Book,” in that it is not a shocking exposé. By dint of good old-fashioned reporting, Moss effected real change, a big win for the consumer. In reaction, McDonald’s and such supermarket chains as Kroger and Safeway announced that they would no longer traffic in slime-augmented meat. Moss’s revelation that pink slime was a component of America’s most commonly eaten ground beef - with a clientele ranging from McDonald’s and Taco Bell to the United States Department of Agriculture’s National School Lunch Program - set off a countrywide furor, not to mention a lot of ex post facto retching by everyone who had ever eaten a burger at an Interstate rest stop. It’s cheap to produce and low in fat, but it can smell and taste “off,” and the very fact of it is nasty. The resultant gunk is treated with gaseous ammonia to ensure that it’s not a habitat for E. Pink slime is a hamburger-meat extender produced by taking the trimmings from the outermost part of a cow - once thought to be too fatty and too prone to contamination for human consumption, better suited to making pet food and candles - and whirling these trimmings in a centrifuge to separate the protein from the fat. Moss’s gift to posterity is the phrase “pink slime,” which he popularized in a 2009 New York Times article as part of a series on beef safety that won him a Pulitzer Prize. Michael Moss, a dogged investigative reporter who neither scolds nor proselytizes, is here for them. But there is a much larger segment of America whose members heedlessly eat processed foods that make them overweight and unwell.
Mostly plants”) or more vituperatively by a Mark Bittman (“In the time it takes to go into a McDonald’s, stand in line, order, wait, pay and leave, you could make oatmeal for four while taking your vitamins, brushing your teeth and half-unloading the dishwasher”).
There is a certain enlightened segment of America that relishes a good gastro-scolding, whether delivered gently by a Michael Pollan (“Eat food.
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